Every relevant KPI
The weLike Report holds every relevant KPI of a campaign.
Reporting
Insights beyond the campaign.
Our reporting is more than a list of creations.
The report.
weLike Report · Sample campaign · July 2026
Sample campaign
- 28
- Creationsfrom 22 creators
- 22
- Creators27 profiles
- 911,788
- Followersabout 33,770 per profile
- 742,000
- Views26,500 per creation
- 9.19 %
- Engagement Rateengagement divided by views
- 68,213
- Total Engagementabout 2,436 per creation
- 64,715
- Likesabout 95 % of engagement
- 1,154
- Sharesabout 1.7 % of engagement
- 215
- Commentsabout 0.3 % of engagement
- 2,054
- Savesabout 3.0 % of engagement
Reach and views
9.19 %Engagement rate
Views per creationall 28 creations, descending
What the engagement is made of
- Likes64,715
- Saves2,054
- Shares1,154
- Comments215
Channel of the top 5 by views
- Instagram3
- TikTok2
Recommendations
- Differences between content approaches
- Positioning
- Marketing
Sample campaign: 22 creators, 28 creations, 911,788 followers, 742,000 views, 9.19 % engagement rate.
What's in the report.
- 01Header & statusArtist, title and where the campaign stands.
- 02KPI gridTen key figures at a glance, from creations to saves.
- 03Top 5 by viewsThe five creations with the widest reach, with creator and channel.
- 04Top 5 by engagementThe five creations with the most interactions, with creator and channel.
- 05Creator accountsEvery profile with channel, followers and country, sorted by followers.
- 06Top captionsThe captions of the creations with the widest reach.
- 07All creationsEvery single creation with views, likes, saves, shares and comments.
What the report shows.
How content performs
It shows how content performs, where it resonates, and which approaches hold up.
Differences between content approaches
It makes the differences between individual content approaches visible and opens up new angles for positioning and marketing.
Recommendations you can act on
Every campaign yields recommendations you can act on.
A campaign as market research.
We treat every creator campaign as a form of market research that yields recommendations you can act on. We're happy to help make sense of the results – with experience from the music business and an eye for what works long term.